Resultados

The aim of this study was to identify and understand the necessary conditions for companies to implement social practices. Social practices positively affect society and the companies that implement them. Understanding the factors that lead to social practices is crucial to promote these practices and thus bring about their positive effects. Necessary condition analysis (NCA) was conducted following a survey of 141 companies in the Spanish footwear cluster. The conditions of supplier relationship, customer relationship, and culture were found to be necessary for the implementation of social practices. This finding reveals the importance of conveying to employees the relevance of social practices and their key role in customer engagement. For the highest levels of social practices, investment was present, indicating that only companies with a deep commitment to social practices can fulfill their potential to attract investors. Similarly, government barriers and internal barriers were only observed to be acknowledged by companies with outstanding social practices. These findings provide useful insights for companies and policymakers.